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Marketing Analytics

How Today’s Marketing Leaders Are Advancing with Modern Marketing

Aiswarya MR -
Due to changes in consumer behavior, global economic movements, and technical breakthroughs, the marketing environment has drastically changed in recent years. Today's marketing leaders...
Sales Enablement

2024: How Today’s Sales Experts Are Closing More Deals

Aiswarya MR -
Digital technology has led to a massive shift in consumer behavior and the sales environment has seen a significant transformation in recent years. Modern...
Product Marketing

Crafting a Compelling Value Proposition: Tips and Tricks

Aiswarya MR -
Any successful product or service has a strong value proposition at its core. It's the succinct, straightforward phrase that explains to your target audience...
Marketing Analytics

How to Make the Most of Your Marketing Data

Aiswarya MR -
The new marketing oil is data. It's an important tool that can help you maximize your strategy, propel growth, and power your campaigns. However,...
Sales Enablement

Sales Enablement Strategies for Today’s Sales Leaders of 2024

Aiswarya MR -
Over the past few years, there has been a significant evolution in the sales landscape. Sales executives need to modify their tactics in order...
Branding and Positioning

Sustainable Branding: Positioning Your Brand as an Environmental Leader

Ishani Mohanty -
Customers are more aware than ever of how their purchases affect the environment in the modern world. Companies are therefore under more and more...
Product Marketing

Innovation in Business Models: How Companies Are Adapting to Change

Ishani Mohanty -
In a time of swift technological progress and evolving consumer demands, companies need to adapt constantly to remain competitive. Innovation in business models involves...
Marketing Analytics

Omni-Channel Analytics: Integrating Online and Offline Data for Better Marketing Insights

Ishani Mohanty -
Integrating online and offline channels is crucial in today’s marketing environment to establish a cohesive consumer experience. With omni-channel analytics, organizations can effectively combine...
Digital Marketing

The Impact of Oregon’s Tech Scene on Digital Marketing

Ishani Mohanty -
Oregon has been a major player in the tech sector, especially the city of Portland. Oregon, a state well-known for its thriving tech scene,...
Sales Outreach

Cold Calling Tips: Turning Cold Leads into Warm Prospects

Ishani Mohanty -
Although cold calling can be intimidating, it can be a useful strategy for converting cold leads into warm prospects if you use the proper...
Sales Enablement

Creating Effective Sales Enablement Content

Ishani Mohanty -
To give your sales staff the resources and knowledge they need to complete deals quickly, you must create excellent sales enablement content. By bridging...
Product Marketing

Leveraging Social Media for Product Marketing

Ishani Mohanty -
Social media has become a potent instrument in the ever-changing field of digital marketing, enabling companies to connect and interact with their target market....

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