As part of moves to herald the emergence of a movement for change, as well as a new narrative to overcome the negative voices that have overshadowed the African continent for decades, experts are set to proffer solutions to the developmental conundrums.
This will be the focus of the NECCI Public Relations Roundtable, scheduled to hold on October 27 & 28, 2022, at the Eko Hotel & Suites, Victoria Island, Lagos.
Themed: “The Danger of the Single Story: Communication and Reputational Crisis in Africa,” the organisers say the roundtable would be interrogating and dissecting the power of balanced stories in changing the narrative of Africa.
The Founder/Convener of NECCI PR Roundtable, Mrs. Nkechi Ali-Balogun, NECCI believes as one conversant with the history and reputation of Africa, “we can help find a more structured and definitive way to tell our stories, which could herald the emergence of a movement for change, as well as a new narrative to overcome the negative voices that have overshadowed the continent for decades.
“We believe that Africa, as the next global frontier, needs to tell her stories and tell them well. We need to champion this new drive to reshape our continent and change that single story of Africa and Nigeria in particular as “a place of catastrophe.”
The Keynote speaker is Dere Awosika, Chairperson, Access Bank Plc. Other speakers include Mpumelelo Zondi from South Africa and Dr. David Mrisho from Tanzania and a host of expert panellists moderated by Mr. Bolaji Okusaga, Managing Director, Precise.